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Please use this identifier to cite or link to this item: http://digital.lib.ou.ac.lk/docs/handle/701300122/628

Title: An Analysis of Human Resource Management and Business Strategy: A Case Study of Philips (Thailand) Company Ltd
Authors: Sivalogathasan, V.
Keywords: Human Resource Management
Business Strategy
Issue Date: 2014
Abstract: The aim of this study is to examine the existing HRM practices in the Philips Thailand Company Ltd. (Philips Semiconductors Thailand and Philips Electronics Thailand) and to investigate whether there is a relationship between HRM and Business Strategy. Links between the HRM strategy and Business strategy is taken as the conceptual framework of the study. Primary data were gathered from questionnaire, Annual reports, journal and web sites of companies were explored to gather secondary data. Fifty managers responded to the questionnaire and Human Resource Managers of two divisions of the company were further interviewed. It was found that well-defined and properly communicated HRM policy that is aligned with the business strategy of the company worked towards the achievement of company goals. Many managers were found to be praiseworthy existing HRM policy and practices. Correlation between existing HRM policy and business strategy was found to be very significant. It was further found that existing HRM policy had a significant association with higher performance.
Description: A research study submitted in partial fulfillment of the requirement for the degree of Master of Business Administration in International Business at Asian Institute of Technology, Thailand
URI: http://digital.lib.ou.ac.lk/docs/handle/701300122/628
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